Dos Equis beer has a long-standing media campaign utilizing “the most interesting man in the world.”
Jonathan Goldsmith, who has starred in that role for the past ten years, was once offered a million dollars to do a commercial holding a different beer and saying, “I once made a mistake.”
However, the world’s most interesting man does not make mistakes and is now the spokesperson for Astral Tequila.
The new face of Dos Equis beer is Augustine Legrand. The most interesting movie he has appeared in was a minor role in “Flyboys.” The majority of his work has been in French cinema.
I am not a corporate affiliate, just a beer enthusiast. Artwork is my own.
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